Influencer Marketing: Power or Responsibility?

Conscious Talk

Today, our consumption habits are not only shaped by our real needs, but also by the dominant narratives and cultural imaginaries around us:
➡️ The belief that success is measured by what we own, not how we feel
➡️ That to “consume more” is “to be more”
➡️ That happiness lies in accumulation, rather than in meaningful experiences or reconnection with the living world

Influencers, content creators and trendsetters play a central role in shaping these narratives. They can either reinforce the dominant models of overconsumption — or help us break free from them, and imagine new ones.

Join us for an engaging Conscious Talk on 14th of May 2025, with inspiring speakers like : Adrien Devyver – Gwenaëlle Dekegeleer – Gilles de Bergeyck (Be Influence agency) – Damien de Connick (Communication strategist).

Let’s redefine influence together!

About the event

Speakers :

Adrien Devyver – Belgian journalist, TV and radio host, known for his energy and strong social commitment.
Gwenaëlle Dekegeleer – Science journalist at RTBF, specializing in environmental and health topics. She hosts the segment Un œil sur demain, focusing on innovations and their impact on our future.
Gilles de Bergeyck (Be Influence agency) – BeInfluence is a leading agency in impact-driven influencer marketing. Gilles and his team build authentic collaborations between brands and content creators, aligning purpose with performance to spark meaningful conversations and long-term engagement.
Damien de Connick – Communication strategist with extensive experience in brand and narrative development